1. Please tell us your overall impression of Homefront .
Excellent
Very good
Satisfactory
Poor
2. Do you find it inspiring and informative?
Very much
Somewhat
Not at all
3. How did you obtain your copy of Homefront ?
Home delivery
Showroom copy
Bookstore/magazine stand
Subscription
Other
4. On average, how many people read your copy of Homefront ?
1
2
3
4
5
6
5. Do you save and refer to your copy of Homefront at a later date?
Yes
No
6. How much time do you spend reading your copy of Homefront ?
Up to 30 minutes
30 minutes to one hour
More than an hour
7. Did you visit the Homefront website www.homefrontmagazine.ca?
Yes
No (If No - Please proceed to question 10)
8. How do you rate the Homefront website:
Excellent
Very good
Satisfactory
Poor
9. Did you click through the advertisers' sites from the Homefront site?
Yes
No
10. Which of the following articles do you most like to read in Homefront ? Please check all that apply.
Interior design
Bathroom
Kitchen
Stereo/Home entertainment systems
Window shopping
Real estate
Wine tasting
Spa
Travel
Entertaining at home
Weekender
Editor's Message
Favourite things
11. Which are your favourite articles?
12. Which of the following actions have you taken upon viewing an ad in Homefront ? Please check all that apply.
Visited the advertiser's website
Visited/called on advertiser
Purchased advertiser's product
Recommended product/service to a friend
13. In the past 12 months, have you purchased, or are you about to purchase, any of the following? Please check all that apply.
Home furnishing / Interior design services
Major appliances
Kitchen renovation
Bathroom renovation
Home maintenance services
Home entertainment systems / Theatre or sound system
Computers / Personal electronics / Camera
Art
Home security
Automobile / Vehicle
Real estate
Vacation property or recreational products
Travel for business or pleasure
Investment services
Spa / Aesthetic services / Skin care products
Jewellery / Watches
14. List all the types of vehicles that are owned/leased by your household. Please check all that apply. Please list brand(s).
Luxury vehicle
Sports Utility Vehicle
Sports car
Vintage car
Other
15. Within the next 12 months, please check all of the following destinations to which you expect to travel for either business and/or pleasure?
Canada
Caribbean
South / Central America
Africa
USA
Asia
Australia / New Zealand
Mexico
Europe
16. What is your gender?
Male
Female
17. What is your age?
Under 25
26 to 49
Over 50
18. Into which of the following does your annual household income fall before taxes?
$50,000-$100,000
$100,000-$200,000
$200,000-$300,000
$300,000+
19. What is the highest level of education you have partially or fully completed?
High school
College/University
Post-graduate